Before smartphones, there was a storytelling project within Toronto, Ontario called The Murmur Project. Signs were posted throughout the city and explorers could call a phone number to hear the story about that specific location. Chloe Doesburg, was intrigued by this idea and began exploring the city to uncover more.
She quickly realized there was no great way to discover the many stories, unique sites and hidden gems throughout the city. But the more she researched, the more projects she found that even locals didn’t know about. That’s when the idea of Driftscape was born.
Together, with Dan Pronovost, Chloe launched Driftscape in 2017 with a focus on creating an amazing discovery tool for explorers, while also creating a powerful technical tool for cultural organizations, municipalities, festivals, and more.
Today, Driftscape partners with regional organizations, municipalities, and unique cultural organizations to tell their stories, highlight their hidden gems and encourage exploration of local sites and history.