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Co-Funding Local Economic Growth: How BIAs and DMOs Share Budgets Successfully
Discover how regional DMOs and local BIAs can share marketing budgets effectively. By separating macro-infrastructure investments from micro-experience content curation, tourism teams can pool resources to reduce duplicate software costs and design a unified community map that guides visitors directly to Main Street merchant doors.
Andrew Applebaum
15 hours ago5 min read
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