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Self Guided Experiences: How to Keep Visitors Engaged Without Staff On-Site
Don't let your visitor engagement end when your office closes. Learn how BIAs and DMOs are using self guided digital tours and scavenger hunts to drive foot traffic and support local businesses 24/7—all without adding a single person to the payroll.

Andrew Applebaum
Feb 243 min read


What Is a Self Guided Tour? Formats, Costs, and What Visitors Expect
Think you need a huge budget and a fleet of guides to offer a world-class tour? Think again. We’re breaking down exactly what is a self guided tour and how BIAs and DMOs are using digital tools like Driftscape to save thousands on print costs while driving massive visitor engagement. From scavenger hunts by the Downtown Carleton Place BIA to audio tours at the Michigan Heroes Museum, learn how to turn your town's stories into a 24/7 visitor experience.

Andrew Applebaum
Feb 103 min read
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