Driftscape News  & Blogs

Ready to turn holiday shoppers into local explorers? Discover how digital rewards and a passport to savings can boost foot traffic and sales for your BIA or town centre. Instead of paper cards, a mobile-based system encourages people to visit multiple businesses by gamifying the experience. This low-friction, high-fun approach drives measurable engagement, as seen in examples like Downtown Brampton's 3,000+ check-ins. Focus on mapping out the fun, and using a simple reward st

Modern travelers seek authentic, interactive visitor experiences. DMOs can leverage simple mobile tools and gamification to transform passive visits into active exploration. Strategies like the Hardy Boys Scavenger Hunt (1,300+ completions) and the Bruce County rewards program (18,000+ visits) prove that low-effort, high-fun campaigns boost engagement, drive foot traffic to local businesses, and offer measurable ROI.

It’s time to solve the budget panic caused by untrackable, old-school advertising. Stop draining funds on campaigns that don't prove their worth. The most effective solution for driving spending and engagement is a digital rewards campaign. By gamifying experiences—like a "Shop Local" scavenger hunt—you turn passive activity into measurable action. This strategy provides the hard data and verifiable ROI you need for stakeholders. Get started easily!

In a landscape where tourism destinations strive to captivate and engage visitors, there’s a growing demand for innovative tourism solutions that help enhance visitor experiences and drive loyalty. ..