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Local Business Passport Discounts: How to Track Merchant Foot Traffic Without Point-of-Sale Integration
Stop wondering if your merchant promotions are actually driving foot traffic. This operational field guide outlines how to design, test, and launch a digital shopping trail built around passport discounts. Discover how to track street-level merchant interactions and check-ins without complex point-of-sale hardware integrations, audit your route for real-world sidewalk scannability, and deliver verifiable economic proof to your council or board.

Andrew Applebaum
Mar 105 min read
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