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Mastering Visitor Engagement: Captivate Audiences with Scavenger Hunts

Updated: Nov 30, 2023

Scavenger hunts are a classic form of entertainment that has evolved over the years. In today’s digital age, we can kick them up a notch. Picture this: interesting trivia, forms tied to contests, or even a touch of augmented reality (AR), and 3D worlds. Whether you're looking to delight a crowd of all ages or organizing an event that needs everyone to join in the fun, scavenger hunts can be a fantastic solution.


Here’s how you can amp up the fun:

  • Mix it Up: Create a variety of challenges that suit different age groups. Throw in some simple riddles for kids and spice it up with trickier puzzles for adults.

  • Theme Time: Give your scavenger hunt a cool theme, like "Historical Treasures" or "Movie Magic" - It’s like adding a touch of charm to captivate all ages.

  • Collectible Fun: Dive into the excitement with Driftscape’s Points and Rewards feature. It turns your scavenger hunt into a treasure hunt of fun and rewards!

Have questions? No problem! Here are a few common ones:


  • How does this work?

Scavenger hunts within the Driftscape app are self-guided experiences that turn a regular tour into a captivating game!


At each stop, participants learn interesting information that is used to unlock the next stage of the tour. The password might be something they see on-site at each stop along the tour or a bit of fun trivia based on the descriptions, images, or videos uploaded to the tour. It’s a great way of making sure your visitors are really getting into the adventure! Trivia hunts are like a celebration of knowledge and curiosity.


  • Is it difficult to set up?

Not at all! Setting up a scavenger hunt in the Driftscape app is a simple process. Your Customer Success representative will guide you through the entire process and help with the review process as well. They’ll even help with brainstorming ideas around a particular theme if you want!

  • Why would I use a scavenger hunt instead of a tour?

Tours are guided adventures across your sites and stories. These are very popular in the app. Sometimes your visitors might need a little extra push to stay hooked. That’s where scavenger hunts are a perfect solution!


Adding Trivia to your scavenger hunt not only adds an element of mystery but it also turns your tour into a game where curiosity achieves the ultimate prize!


  • Interactive Forms: Get participants involved by integrating forms! Gather feedback, quiz answers, or even collect information for future marketing efforts.

  • 3D Excitement: Driftscape’s 3D experience turns your scavenger hunt into a magical journey through new worlds. Imagine asking your visitors to go to each stop along the hunt and snap a selfie with your immersive 3D objects (a witch for Halloween, a bunny for Easter, Santa for Christmas!) - the images can then be shared on social media with your custom hashtags to create some buzz about your destination or more! The best part? With Driftscape 3D there is no need for 3D glasses or VR headsets! Just point your phone and dive into a world of limitless possibilities with Driftscape 3D Experiences.


  • What are some examples of how this can be used?

Great question! Some examples of how you can use a scavenger hunt include:


  • Seasonal Hunts!

    • Turn your trick-or-treat event into a Ghoulish Hunt! Uptown Yonge BIA did just that for their 2023 Halloween HauntUp experience. This week long scavenger hunt had over 1700 users trick-or-treating their way through it, making UpTown Yonge the best performing content within Driftscape over a 30 day period!

    • Similar to Uptown Yonge BIA, North Perth hopped on the wagon to devise a fun-filled leprechaun hunt in the app for their St. Patrick’s Day event. Not surprisingly, Operation Leprechaun Pursuit proved very popular. The Paddyfest event inspired almost 2,500 views in the app! People loved how easy it was to use Driftscape and access the scavenger hunt and uncover other event related happenings.

  • Educational Experiences

    • Scavenger hunts aren’t just for thrills and chills! They’re also perfect for sneaking in some learning! Educate the children within your community about local history, culture, and more!


  • See an awesome hunt in action!

Explore the Liberty Village Hunt- to see an example of a hunt within Driftscape! This scavenger hunt was created by our Professional Content Creation Team.. If you’d like to leverage their help to map an exciting scavenger hunt for your destination, we’d be happy to assist!


Our ACTRA-certified content experts have helped several organizations like yours to curate and map exciting points of interest. Some partners who leveraged our content services in the past include: ArtworxTO by the City of Toronto, RM of Yellowhead, Uptown Yonge BIA, and Eastman Tourism!


Conclusion


Scavenger hunts with trivia, fillable forms, and 3D components are an excellent way to engage and captivate everyone. From young explorers to experienced adventurers. e. Whether you're hosting a community-building event, or a special gathering, these gamified tours bring people together and create unforgettable moments, and a guaranteed smile for all ages.


If you’d like to take your tourism experiences to the next level, partner with Driftscape today! Over 85 organizations across North America are already part of this movement. Contact sales@driftscape.com for more information.


If you are an existing Driftscape Partner contact your Customer Success representative to learn how you can create scavenger hunts for your explorers!


Plus! Stay tuned for an upcoming blog post where we delve into the fascinating world of digital tourism and how Driftscape is the ticket to elevate your visitor experiences!


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