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Why Your Destination Needs a Walking Tour App: Engaging Visitors & Boosting Local Economies
Discover how a walking tour app transforms visitor engagement and fuels local economic growth. Learn how DMOs and BIAs are using digital storytelling to create immersive, self-guided experiences that drive foot traffic and provide actionable data.

Andrew Applebaum
Nov 12, 20254 min read


See how these communities use tourism technology to boost visitor engagement
Modern travelers want more than directions; they want a connection. See how communities are using tourism technology to digitize local stories and drive engagement.

Andrew Applebaum
Jul 25, 20255 min read


How a Self Guided Tour Helped Downtown Carleton Place Drive Record Engagement
See how the Downtown Carleton Place BIA turned a plaque unveiling into a viral scavenger hunt. Learn how a self guided tour can drive foot traffic and engagement for your DMO or BIA.

Andrew Applebaum
Jun 14, 20254 min read


5 Practical ways that tourism technology can help you tell your destination's story
Is your destination's story being heard? Learn 5 practical ways to leverage tourism technology to create immersive experiences and drive measurable growth for DMOs and BIAs.

Andrew Applebaum
Apr 28, 20254 min read


7 Creative Walking Tour App Ideas to Boost Visitor Engagement in Small Towns
Struggling to get travelers off the highway? Discover 7 creative walking tour app ideas, from digital passports to haunted history, that help DMOs and BIAs turn casual visits into local economic growth.

Andrew Applebaum
Apr 14, 20255 min read


White Label App vs. Shared App: Which is Right for Your Tourism Destination?
Choosing between a white label app and a shared platform is a critical decision for tourism professionals. This guide breaks down the costs, marketing reach, and visitor engagement potential of both models to help your destination thrive.

Andrew Applebaum
Jan 25, 20245 min read


Indigenous Self Guided Tours: Empowering Authentic Community Storytelling
Learn how digital tools are revolutionizing Indigenous tourism by putting the power of storytelling back into the hands of the community, fostering deeper visitor connections and economic growth.

Andrew Applebaum
Apr 22, 20214 min read


Empowering Indigenous Self-Guided Tours with Digital Storytelling
Visitors seek authentic experiences. Indigenous self-guided tours offer digital, respectful, and flexible ways to engage with the land and its original peoples, supporting cultural preservation and self-representation.

Andrew Applebaum
Dec 15, 20173 min read
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