Driftscape News  & Blogs

Spanish auto-translation is now live in Driftscape. 100% of your English content—tours, POIs, listings, captions—can be viewed in Spanish (and French) by default, no extra uploads or cost. Visitors can switch a single item to Spanish (or French) or set the whole app language. Powered by Google Translate, with full control to edit phrasing in the CMS. Reach more travelers and boost engagement without changing your workflow.

As a DMO marketing manager or tourism data analyst, you're constantly asking: what truly makes visitors fall in love with our destination? We pour resources into incredible attractions and events, but how do we know what’s actually resonating, driving longer stays, and inspiring those valuable recommendations? It’s like trying to navigate a dense fog without a compass – you’re moving forward, but are you headed in the best direction? (I've definitely wrestled with vague visit

Ever felt like you're playing a guessing game with your visitors? You've got amazing local stories, beautiful natural spaces, or vibrant downtowns, but how do you make sure every single person truly discovers them, beyond a brochure or static map? As a DMO marketing manager, BIA director, or parks officer, you're constantly looking for that "aha!" moment for your guests. The challenge is, how do you deliver a personal, engaging experience at scale without stretching your team