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Driftscape in the Headlines: Awards, Recognition & Media Buzz Around Our Self-Guided Tour App
Driftscape’s self-guided tour app is making waves in Canadian tourism. From CBC to CTV and The Globe and Mail, major outlets are spotlighting how our digital tourism platform helps BIAs, DMOs, and museums engage visitors with immersive experiences, interactive maps, and automated tools. With national awards and real-world results, Driftscape empowers small teams to create big impact—without adding workload.

Andrew Applebaum
Nov 124 min read


Emerging Travel Tech: 5 Impactful Data Trends Reshaping Tourism
Ever felt like you’re drowning in data, but still thirsty for real, actionable insights that actually help your destination thrive? It’s a common frustration for many of us in tourism. As a tourism data analyst or insights coordinator, you know data is crucial. But turning raw numbers into smart strategies? That's the real challenge. You're looking for clear trends to truly understand your visitors and make a measurable impact.

Andrew Applebaum
Oct 294 min read


How a Walking Tour App Can Turn Local Wanderers into Lifelong Fans
Ever feel like your visitors are just skimming the surface of your destination, missing out on the real heart of the community? Or worse, that your local residents aren't truly engaging with the unique stories and businesses right in their own backyard? It's a common challenge for DMOs and BIAs: how do you foster deeper connections and create a lasting impression with limited resources? Often, they're looking for an immersive travel experience that's just not easy to find on

Andrew Applebaum
Oct 274 min read


Why you need an automated business directory in 2025
Remember the days of constantly updating spreadsheets or digging through old emails just to find a business's current hours or new offerings? As a BIA manager, Chamber of Commerce director, or small-town tourism marketer, you're the go-to person for everything local. But keeping up with all your member businesses – their ever-changing details, events, and promotions – can feel like a full-time job on its own, right?

Andrew Applebaum
Oct 204 min read


Turn a Quiet Downtown into an Unforgettable Discovery Trail: How to Create Your Own City Tour
Ever looked at your town’s main street or a charming historic district and thought, "How do we make this truly come alive for visitors?" I get it. As tourism marketers and local business promoters, we often feel the pressure to create exciting experiences, but time and resources are always stretched thin. It’s hard to stand out, isn't it? We want to attract those curious travelers and empower local wanderers to truly explore, but without needing a huge budget or a dedicated t

Andrew Applebaum
Oct 175 min read


You Don’t Need Fancy Tools—Just a Vision. Here’s How to Create a Tour They’ll Love
Ever felt like creating an amazing self-guided tour means you need a massive budget and a dedicated tech team? As a tourism pro, I know the drill: tight resources, endless tasks, and the pressure to engage visitors effectively. It often feels like you need some secret wizardry to bring your local stories to life, especially when you're managing a Destination Marketing Organization (DMO), a Business Improvement Area (BIA), or a cultural attraction. (Spoiler alert: You absolute

Andrew Applebaum
Aug 256 min read


Choosing a Mobile Tour Platform That Turns First-Timers Into Fans
Ever felt like you're playing a guessing game with your visitors? You've got amazing local stories, beautiful natural spaces, or vibrant downtowns, but how do you make sure every single person truly discovers them, beyond a brochure or static map? As a DMO marketing manager, BIA director, or parks officer, you're constantly looking for that "aha!" moment for your guests. The challenge is, how do you deliver a personal, engaging experience at scale without stretching your team

Andrew Applebaum
Aug 155 min read


Give Your Heritage Site a Digital Voice That Speaks to Every Generation
Struggling to engage all visitors at your heritage site? Discover how a digital app can bring your stories to life, captivate younger audiences, and offer personalized, interactive experiences. Learn how to reach wider audiences, enhance exploration, and gain valuable insights, making your site a must-visit cultural destination!

Andrew Applebaum
Aug 14 min read


How Do I Store Maps Offline in the Driftscape App?
Ever lost signal right when you needed it most? With Driftscape’s offline mode, visitors can explore tours, trails, and points of interest—even without Wi-Fi. From scenic hikes to heritage sites, offline maps make your destination more accessible, anywhere. Perfect for BIAs, museums, and rural tourism pros looking to stay connected with travelers—no signal required. Learn how to store maps offline and bring your stories to life, off the grid.

Andrew Applebaum
Jul 314 min read


See How These Communities Use Driftscape to Boost Tourism
What do a coastal town in Alaska, a quiet Ontario village, and a French-speaking prairie region have in common? They’re all using the...

Driftscape
Jul 254 min read


How to Build a Walking Tour That Boosts Local Business Foot Traffic
Want more visitors exploring your main street—not just Googling it from the hotel? Whether you're part of a Destination Marketing Organization (DMO), a Business Improvement Area (BIA), a local museum, or a tourism office, a well-crafted walking tour can do more than guide people around. It can turn passive wanderers into active customers. Here's how to create a map-based experience that doesn't just show people around but leads them right to your community's heartbeat: its bu

Andrew Applebaum
Apr 214 min read
Creating unique visitor experiences - A Partnership between Elliot Lake and Driftscape
Leveraging the power of smartphone technology, Elliot Lake plans to use the Driftscape app to establish a digital tourism pillar.

Driftscape
Apr 15, 20233 min read


10 Reasons the Best City Tour Apps Are Now Essential for Destination Marketing
Discover why top destinations are turning to the best city tour app to boost tourism, reduce print costs, and keep visitors engaged. From self-guided tours to real-time updates and gamified exploration, mobile solutions like Driftscape make it easier than ever to market your city. Learn how destinations like Bruce County and Buxton Museum are using apps to modernize their tourism strategies—and why now's the time to go digital.

Andrew Applebaum
Jul 30, 20213 min read
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