Driftscape News  & Blogs

Stop burying your team in paper punch cards! Learn how to launch a digital "passport to savings" that drives foot traffic to local businesses while automating the boring stuff. From saving thousands in print costs to winning national awards with zero extra staffing, Andrew shares how BIAs and small towns are using smart tech like Driftscape to boost engagement without the burnout. Turn your seasonal campaign into a high-impact, immersive travel experience today.

Ready to turn holiday shoppers into local explorers? Discover how digital rewards and a passport to savings can boost foot traffic and sales for your BIA or town centre. Instead of paper cards, a mobile-based system encourages people to visit multiple businesses by gamifying the experience. This low-friction, high-fun approach drives measurable engagement, as seen in examples like Downtown Brampton's 3,000+ check-ins. Focus on mapping out the fun, and using a simple reward st

The holiday season is a massive opportunity for small towns and BIAs, but the pressure to drive foot traffic is real. The solution isn't a bigger budget—it's a smart, self guided walking tour that leverages your existing charm. We’ve collected 10 fresh, engaging ideas—from 'Elf Hunts' to 'Ugly Sweater Showcases'—to help you launch a rewarding, low-staffing campaign that gets people shopping local and exploring your main street this winter.

Remember the days of constantly updating spreadsheets or digging through old emails just to find a business's current hours or new offerings? As a BIA manager, Chamber of Commerce director, or small-town tourism marketer, you're the go-to person for everything local. But keeping up with all your member businesses – their ever-changing details, events, and promotions – can feel like a full-time job on its own, right?

Discover the History of Western Canada with Heritage Park & Driftscape

Explore Heritage Perth with the Driftscape app!