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What If a Digital Passport Could Help DMOs Increase Visitor Engagement in Under 30 Minutes?
DMOs can now launch a custom digital tour guide in minutes using Driftscape’s free trial. Just enter your top places — our AI fills in the photos, hours, and descriptions automatically. Map mode, directions, and even AR included. It’s fast, shareable, and built to show what your destination could look like with smart tourism tools.

Andrew Applebaum
Oct 10, 20253 min read


Why BIAs Need a Smart Business Directory Before the Holiday Rush
The holiday rush is coming. Don't get bogged down in manual updates! Learn how a smart AI business directory automates listings, saving you time and ensuring visitors have accurate info. This tool helps you support local businesses, drive foot traffic, and focus on strategic community engagement during the busiest season.

Andrew Applebaum
Oct 8, 20254 min read


Shop Local, Stay Longer: 10 Ways to Help Visitors Discover and Support Local Businesses
You want visitors to experience your community's unique heart, not just the chain stores. Learn 10 ways a discover visitor app can help tourists find and support local businesses, turning a casual visit into a memorable, community-building experience that boosts your local economy and creates a lasting connection.

Andrew Applebaum
Sep 26, 20254 min read


Why a Museum App Isn’t Just for Exhibits: 6 Ways to Extend Visitor Engagement Outdoors This Fall
Don’t let visitor engagement end at your museum's doors! Learn how to use a museum tour app to create self-guided, outdoor experiences that connect your institution to the community. From seasonal scavenger hunts to historical walking tours, discover six creative ways to leverage the autumn season and keep visitors engaged with your stories long after they've left your exhibits. It's a simple, powerful way to extend your reach and show that the best stories are found right ou

Andrew Applebaum
Sep 24, 20254 min read


How to Boost Tourism This Halloween: 20 Self-Guided & Spooky Ideas
Looking to attract more visitors this Halloween? This guide shows how to boost tourism this spooky season by using a self-guided tour app. Get 20 creative ideas for spooky tours and scavenger hunts that engage both locals and visitors, while also supporting local businesses and generating valuable buzz.

Andrew Applebaum
Sep 19, 20254 min read


How to Create a Haunted Walking Tour With Spooky Audio (No Tour Guide Needed)
Looking to create a spooky Halloween experience? This guide shows how a walking tour audio app is the perfect low-cost solution for a self-guided haunted tour. Learn how to transform your community's spooky folklore into an engaging, self-guided adventure that drives visitor engagement and provides valuable data.

Andrew Applebaum
Sep 17, 20254 min read


How to Boost Fall Tourism: 20 Self-Guided Tours, Hunts & Ideas That Work
Looking to attract more visitors this Halloween? This guide shows how to boost tourism this spooky season by using a self-guided tour app. Get 20 creative ideas for spooky tours and scavenger hunts that engage both locals and visitors, while also supporting local businesses and generating valuable buzz.

Andrew Applebaum
Sep 10, 20254 min read


The Fall Tourism Playbook: 10 Digital Ways to Boost Visitor Engagement This Season
As summer winds down, you're probably already thinking about the next season. The big question is: How do you keep the tourism momentum...

Andrew Applebaum
Sep 4, 20253 min read


Bring Culture to Life: How One Cultural Site App Can Make History Feel Personal
Have you ever felt like creating an amazing self-guided tour means you need a massive budget and a dedicated tech team? As a tourism pro,...

Andrew Applebaum
Aug 27, 20254 min read


What Makes Visitors Stay, Explore, and Recommend? Your Platform Might Be the Key
As a DMO marketing manager or tourism data analyst, you're constantly asking: what truly makes visitors fall in love with our destination? We pour resources into incredible attractions and events, but how do we know what’s actually resonating, driving longer stays, and inspiring those valuable recommendations? It’s like trying to navigate a dense fog without a compass – you’re moving forward, but are you headed in the best direction? (I've definitely wrestled with vague visit

Andrew Applebaum
Aug 19, 20255 min read


Turn Silent Exhibits into Stories That Speak—Even After Hours
As a museum exhibit coordinator or cultural centre manager, you pour your heart into creating incredible displays. But doesn't it sometimes feel like your most captivating exhibits whisper secrets only a few truly hear? It’s tough to make every visitor feel a deep, personal connection to a silent display, especially when they’re rushing through. You want them to have that profound immersive travel experience, but how do you achieve it when staff are stretched thin?

Andrew Applebaum
Aug 5, 20253 min read


Choosing a Tourism Storytelling Platform: 5 Must-Have Features
Struggling to share your destination's stories effectively? The right tourism storytelling platform can turn hidden gems into must-see attractions and boost engagement dramatically. Discover five essential features—like mobile-first experiences and gamified tours—that make your storytelling impactful and effortless.

Andrew Applebaum
Jul 15, 20254 min read


How the Michigan Heroes Museum Uses Digital Museum Explanation Cards
Learn how the Michigan Heroes Museum uses digital museum explanation cards to bridge the gap between physical artifacts and the emotional lived experiences of Michigan’s heroes.

Andrew Applebaum
Oct 19, 20244 min read
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