Expand Your Reach: Driftscape Now Speaks Spanish
- Andrew Applebaum
- Aug 21
- 2 min read
Some visitors miss the message. Here’s how to change that.
I’ve seen it time and time again: a beautifully curated self-guided tour packed with local stories, only available in English. In diverse destinations across Canada and the U.S., that’s a missed opportunity.
When visitors can’t access your content in their preferred language, they don’t just skip the story. They skip the experience.
Today, that changes. Spanish auto-translation is now live across Driftscape.
Why Spanish? Why now?
Spanish is among the most spoken languages in the U.S. and a top non-official language in Canada. Making your content available in Spanish increases access for international travellers and local communities alike.
One update. All your content ahora en español
Coverage: 100% of your English content (POIs, tours, listings, and captions) can be viewed in Spanish (and French) by default. No duplicate uploads, no reformatting, no second app.
How visitors use our auto translate app:
Per item: Switch any POI or tour to Spanish (or French) via the language dropdown.
Everywhere: Set the app to English, French, or Spanish in Settings to translate the entire UI and content.
How it’s powered Translations use Google Translate. Prefer a specific phrasing? Edit any Spanish or French text in the CMS, your version overrides the automatic one.
Try our auto translate app now
Open the web app → pick a POI → use the language dropdown → view Spanish. See it in action
How this helps your destination
Wider reach: Serve Spanish-speaking visitors and residents with content they can understand.
Faster access: No extra uploads or translation fees—just toggle and go.
Greater inclusivity: Make your experience welcoming for everyone.
More engagement: Views and dwell time increase when content is easy to access.
Time savings: Translation happens automatically; your workflow stays the same.
Frequently Asked Questions
Do I need to rewrite my content in Spanish? No. It’s handled automatically on the back end.
Can visitors toggle between English and Spanish? Yes. They can switch any single POI or tour, or set the whole app to English, French, or Spanish in Settings.
Is this available across all Driftscape content? Yes! POIs, tours, business listings, and captions are included by default.
Will it affect how I manage content? No. Your CMS workflow stays the same. If you want custom phrasing, edit the Spanish (or French) fields, note: your version replaces the auto-translation.
Is there a cost? No. Spanish and French are included in standard plans.
Can I keep certain words from being translated?
Yes. You can mark specific terms as non-translatable in the CMS.
See our Help Center guide:Auto-translation help article
Ready to welcome more visitors?
Language can be a barrier, or an invitation. With Spanish now available across Driftscape, your destination becomes more accessible, more welcoming, and more discoverable (without extra work).
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